As part of the district's promotion efforts aimed at fostering collaborations between businesses, industry, and the public and private research community, dID organized a second matching day dedicated to the topic "Tools and Technologies for Communication and the Market" in Calenzano, Italy, on July 3, 2017.

The event, initially focused on innovation offerings on this topic, was followed by B2B meetings between the research community and the manufacturing sector. A significant group of companies from the District's key sectors participated.